Friday, July 21, 2006

Day 21 - Small Business Podcasting Case Studies

We looked at corporate podcasting case studies. Now, we turn our attention to small businesses who are using podcasting to increase sales and find new clients. Take a look at the following resources that focus on small business podcasting case studies.

Paul Colligan's The Business Podcasting Bible

Tim Gordon's Profitable Podcasting Case Studies

Homework: Review these resources so you can understand the different ways to use a podcast in your communications plan.

Did I miss a really great resource that fits the theme of this post? If so, leave the URL in the comments and I'll add it to this list.

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